Services / 05

WordPress · WooCommerce · ACF · Custom PHP

WordPress & WooCommerce development

I build and improve WordPress websites that remain practical to edit, maintain, and release. That includes custom themes and plugins, popular page builders, WooCommerce, speed work, updates, migrations, integrations, staging, and structured ACF content.

7+ yearsHands-on web delivery
4 stagesScope to protected release
1 ownerI remain accountable
WorldwideStructured remote collaboration

01 · Buyer fit

When is wordpress & woocommerce development the right next step?

This service is a good fit when production risk or capacity is blocking a specific business outcome. The first engagement can stay contained before either side commits to a larger delivery lane.

Good fit

  • Businesses launching or rebuilding a service website
  • Teams needing custom themes, plugins, ACF, or page-builder support
  • WooCommerce stores improving product, cart, checkout, or account journeys
  • Website owners needing safe updates, migrations, fixes, or speed improvements

Problems it resolves

  • Page-builder and plugin conflicts make normal updates risky
  • Core, theme, or plugin updates are overdue or break the website
  • Editors cannot reuse content without duplicating layouts
  • Migrations begin without backups, redirect planning, or rollback

02 · Detailed capabilities

What can I help you build, improve, or protect?

The final scope stays focused, but these capability groups make it clear what can be combined into a contained project, support block, or custom quote.

01

Website and theme development

Flexible WordPress builds that content teams can operate without rebuilding layouts.

  • Custom WordPress theme development
  • Figma-to-WordPress implementation
  • Custom page templates
  • Gutenberg and Site Editor development
  • ACF-powered content systems
  • Responsive business websites
  • WooCommerce and landing-page development
02

Page-builder development

Support for established WordPress editing systems when they fit the brief.

  • Elementor
  • Gutenberg and WordPress Site Editor
  • Bricks
  • Divi
  • WPBakery
  • Beaver Builder
03

Plugins and integrations

Custom functionality and dependable connections beyond the page layer.

  • Plugin troubleshooting and conflict resolution
  • Existing plugin customization
  • Custom WordPress plugin development
  • API integrations
  • Form and CRM integrations
  • WooCommerce functionality
  • Custom PHP, hooks, and filters
04

Maintenance and optimization

Protected updates, migrations, and performance work for established websites.

  • WordPress core, theme, and plugin updates
  • Staging, backup, and update QA
  • WordPress and hosting migrations
  • Speed optimization and Core Web Vitals
  • Database and asset optimization
  • Security and compatibility checks
  • Ongoing WordPress support

03 · Platforms, tools & integrations

Specific tools, used inside a protected delivery process.

I implement and support work with these platforms where they fit the approved brief. Tool inclusion does not imply certification or a vendor partnership.

  • WordPress
  • WooCommerce
  • Gutenberg
  • Site Editor
  • ACF
  • Elementor
  • Bricks
  • Divi
  • WPBakery
  • Beaver Builder
  • PHP
  • REST API

04 · Risk control

How does protected delivery differ from a typical handoff?

The difference is not extra ceremony. It is making the work reviewable before a release can affect customers, tracking, content teams, or the client relationship.

WordPress & WooCommerce development: delivery-method comparison
AreaCommon risky approachMy protected approach
Content editingLayouts copied page by pageI build reusable components and structured fields
EnvironmentPlugin and theme edits made liveI use staging with backups and controlled promotion
Commerce QAOnly the homepage is checkedProduct, cart, checkout, email, and account paths are checked
MigrationFiles moved and problems handled laterRehearsal, URL map, backup, monitoring, and rollback are planned

05 · The process

Reviewable at every important step.

01

Audit the system

We map the theme, builder, plugins, content, integrations, hosting constraints, and known failure points.

02

Model content first

I create reusable fields and components so editors can make safe changes without rebuilding layouts.

03

Build and test on staging

I validate responsive behavior, forms, ecommerce paths, performance, updates, and plugin interactions.

04

Migrate with protection

We back up, rehearse the release, preserve URLs, and document rollback and ownership.

06 · Relevant delivery evidence · Confidential client work

Structured WordPress production and ongoing support

My WordPress work includes custom theme and plugin delivery, ACF content systems, page-builder repair, WooCommerce improvements, updates, migrations, and performance work across client and agency projects.

07 · Relevant client proof

What working together felt like.

★★★★★

Mohsan is by far the best and utmost professional web guy I've ever worked with! Highly delighted experience!

Michel H.WordPress · 5-star client review

08 · Starting options · USD

Start with the smallest useful outcome.

Starting prices support early qualification. Final pricing depends on access, platform constraints, dependencies, timeline, and acceptance criteria.

01

WordPress bug fix

From $50
Up to 2 hoursUsually 1-2 business days after access

For one confirmed plugin, theme, responsive, form, update, or display issue.

  • One confirmed issue
  • Backup or staging where available
  • Functional check
  • Handoff and one revision
Malware removal, server recovery, new functionality, and unrelated fixes are separate. Extra approved time is $25/hour.Discuss this option ↗
03

Five-page business website

From $900
Up to 36 hoursUsually 3-4 weeks

For a focused company website with reusable layouts, forms, core SEO setup, and an editor-friendly handoff.

  • Up to five core pages
  • Reusable components and editing controls
  • Forms, responsive QA, and basic technical SEO
  • Launch support and two revision rounds
Brand strategy, copy, ecommerce, premium tools, multilingual setup, and complex integrations are separate. Extra approved time is $25/hour.Discuss this option ↗
04

WooCommerce website

From $1,500
Up to 60 hoursUsually 4-6 weeks

For a focused ecommerce build or redesign with core store templates, essential settings, and protected launch support.

  • Core store and content templates
  • Product, cart, checkout, and account setup
  • Essential payment/shipping integration
  • Commerce QA, launch, and two revision rounds
Paid extensions, large catalog entry, ERP/POS work, custom copy/media, and complex subscriptions are separate. Extra approved time is $25/hour.Discuss this option ↗
Custom brief

Need an integration, migration, or different scope?

Send the platform, goal, current setup, required launch date, and any designs or technical notes. I’ll recommend the smallest sensible route.

Request a custom quote ↗

Package hours are the maximum delivery allowance for the listed outcome, not a bank of unrelated tasks. Software, apps, themes, licenses, hosting, and third-party subscriptions are quoted separately.

The person responsible

Mohsan Rafiq

I’m a hands-on Shopify CRO developer with 7+ years of delivery across Shopify, WordPress, WooCommerce, and Webflow. You work directly with me through implementation, QA, approval, and release.

View LinkedIn profile

Service FAQ

Questions buyers ask before starting.

Can you work with an existing WordPress website?

Yes. I begin with a technical and content audit so changes respect the active theme or builder, plugins, URLs, hosting limits, integrations, and editorial workflow.

Which WordPress page builders do you support?

I can work with Gutenberg and the Site Editor, Elementor, Bricks, Divi, WPBakery, and Beaver Builder. I use the existing system when it is maintainable and recommend a safer route when the current setup creates avoidable risk.

Do you develop custom WordPress themes and plugins?

Yes. I build custom themes, ACF or block-based systems, and scoped plugins using PHP, hooks, JavaScript, APIs, and established WordPress conventions.

Can you handle updates, speed optimization, and migrations?

Yes. I handle WordPress core, theme, and plugin updates; plugin-conflict fixes; performance work; and migrations with backups, staging, URL preservation, redirect checks, forms, ecommerce tests, and rollback planning.

How much does WordPress development cost?

A WordPress fix starts at $50 for up to 2 hours, a landing page at $250 for up to 10 hours, a focused five-page business website from $900 for up to 36 hours, and a WooCommerce website from $1,500 for up to 60 hours. Custom work receives a scoped quote.

A low-risk first step

Bring one constraint. Leave with a contained first outcome.

Send the platform, business goal, what is currently stuck, and the date that matters. I’ll frame the smallest useful starting point and the checks required before release.